1. The River of News concept isn’t magical: you get success when you devote some time and energy to your site, and you understand that increasing audience and engagement online increases audience loyalty to your station.
There’s a ton of useful advice in this presentation by Matt Thompson at the Knight Digital Media Center for the Leadership Summit on the Future of Local News and Public Media.
(via Why Does the River of News Grow Audience? | editorial)

    The River of News concept isn’t magical: you get success when you devote some time and energy to your site, and you understand that increasing audience and engagement online increases audience loyalty to your station.

    There’s a ton of useful advice in this presentation by Matt Thompson at the Knight Digital Media Center for the Leadership Summit on the Future of Local News and Public Media.

    (via Why Does the River of News Grow Audience? | editorial)